Meeting Recap (11/1)
We hope you enjoyed our meeting with Cheryl Broom! She spoke about the importance of recognizing industry trends in business:
- Marketing begins with research of the industry and its consumers
- The media preferences of consumers dictate the creation of advertisements
- Digital marketing such as email advertisements, are inexpensive, accessible to consumers, and allow for easy extraction of consumer behavior data
- Advertisements are becoming mini-movies that entice consumers to view the advertisement
Here is the PowerPoint for this Meeting: PowerPoint
Reminder: If you are interested in attending our GEICO tour on November 9th, at 12 PM, please fill out our tour survey.